Born into the fourth generation of a family of hairdressers, Raphaël Perrier has won the prestigious title of World Hairdressing Champion four times. Passionate and committed, he travels the world to share and transmit his expertise to others. President of the French Hairstyling team since 2011, he is a leading influencer on the international haute coiffure scene. His extraordinary career, his astute business sense, and his technical skills have made him one of best-rounded hairdressing talents of his generation, making his inimitable glamorous and contemporary style his hallmark.
RAPHAEL PERRIER ACADEMY
A TRAINING ACADEMY PRESENT IN 15 COUNTRIES
COMPANY PRESENTATION
OVERVIEW
INTERNATIONAL REACH
A worthy representative of French hairdressing internationally, Raphaël Perrier performs dazzling shows for the biggest hairdressing events organised worldwide. His avant-garde creations are revealed and spotlighted by perfectly choreographed settings and sumptuous costumes. Each show carries a strong message that gives it a unique dimension. Especially sustainable development, a strong value that aims to empower the profession while adopting best practices in everyday life and improving, on the level of hairdressing, the situation of our planet.
A UNIQUE TALENT
The Raphaël Perrier style evokes above all a strong image and creates commercial collections. For his latest Spring-Summer 2018 collection, he was greatly inspired by the underground spirit to frankly and assertively reveal the true beauty of women. Pure and modern cut lines combine with smooth or soft hairstyles for easy-to-wear every day looks. On the technical side, the colouring work highlights each shape, with techniques inspired by make-up such as smoky and strobing effects, which subtly illuminate and bring dimension to the hair. Intense shades are available in a palette of purple, golden, copper or blond, to catch the light and make each woman unique and seductive. Raphaël Perrier also masters the art of the chignon, with couture creations in elegant and timeless style, perfectly reflecting his signature touch. His rock and anti-conformist side is expressed through his men's collections, for which he proposes his interpretation of masculine beauty. A free-wheeling, virile, and up-to-date vision. Sought out for his technique and his creativity, he also designs commercial and exclusive trendy collections for the largest French and international groups, which always reflect their individual image. His technical skills and originality enable him to continually refresh his outlook and creations.
AN EXCLUSIVE METHOD
Thanks to his expertise and his travels, Raphaël Perrier very quickly observed, both in France and abroad, that training methods (tools and content) were less and less effective. Consequently, professional know-how was flat-lining and the quality offered by hairdressing companies was decreasing. He therefore decided to create a unique method and has developed digital solutions to improve supports for future hairdressers and salon professionals. His cutting method, based on geometry, angles and separations, perfectly meets the expectations of today’s market and increases salon turnover, thanks to faster techniques that are easily implemented on customers.
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KEY PEOPLE
STRENGTHS & OPPORTUNITIES
PRODUCTS
STAR PRODUCTS
3D Simulator
The Raphaël Perrier cutting method features and exclusive 3D simulator. This technology was designed to facilitate learning, promote speed, help to understand and memorise the different stages of cutting hair. The tutorials proposed make it possible to virtually reproduce the cutting process and illustrate how to manipulate the hairdressing tools. Available for smartphones and tablets, the 3D simulator makes geometry in space and theory easier to understand and remember. This technology makes learning more fun, is perfectly adapted to new uses and is available 24 hours a day. These advantages, when combined with the Raphaël Perrier method, provide a better comprehension of geometry and the cutting process, as well as further work on angles and separations.
Various topics
To meet the expectations of the market as a whole, Raphaël Perrier has developed many topics. The classics include women's haircuts, creative colouring, men's haircuts and barbering, as well as more advanced themes, such as chignons, braids, and beauty
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