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Up-to-Date, Young and Effective: Sweethair Challenges the Crisis

A fast-growing brand from Brazil, Sweethair is riding the wave of the crisis with goodwill and tenacity, while getting ready for markets to reopen...

L’Oréal USA to Open a Second Headquarters: Located in S. California

The American subsidiary of the beauty giant has announced the opening of a new headquarters in early 2022: a state-of-the-art structure with modern features...

China Beauty Expo 2021: Business as Usual – Well, Almost!

Despite some travel restrictions still being upheld in China, the imminent Shanghai Beauty Fair is expecting a significant number of exhibitors and visitors. The 26th...

Cosmetics from Brazil Make Their Mark on Middle Eastern Retail

Brazilian cosmetics brands are showing great potential for expansion in markets such as the United Arab Emirates and Saudi Arabia. Brazilian CT&F investments abroad are...

GLYNT Relaunches Itself with Renewed Positivity

Looking for a silver lining, even in uncertain times, the German brand GLYNT has worked on through the pandemic to fine-tune the relaunch of...