After 25 years of success in Hong Kong, the next edition Cosmoprof Asia – the main Hair and Beauty event in the Asia-Pacific region – will be held in Singapore from 16th -18th November 2022.
When you consider the current situation in China – and Hong Kong, in particular – this news is somewhat unsurprising. Nevertheless, we cannot conceal a deep sense of disappointment that this important occasion for hair & beauty in the Asia-Pacific region can no longer be celebrated in its original venue, Hong Kong. For 25 years it attracted visitors from all over the world creating an event that was second only to the Cosmoprof Bologna itself.
It is understandable that the organisers had to make this choice – those who attended in 2019 will remember the difficulties that were already being felt, even before the long pandemic that forced the cancellation of the event for two years.
From what we can understand, there is currently no guarantee that travel restrictions and quarantines will be abolished in Hong Kong within the next year. On the other hand, organisers, exhibitors and visitors all agree that a physical event in the region is already long overdue. With this in mind, Bologna Fiere and Informa Market have scheduled Cosmoprof Asia on the same dates, but in a new venue: Singapore Expo – an alternative city that also offers all the infrastructure and services required to make international travel comfortable and convenient. Singapore has already created easy access procedures for participants to exhibitions, even during the pandemic.
“The Asia Pacific area is a crucial region for the global economy and Cosmoprof Asia wants to keep growing its importance in this area,” says Antonio Bruzzone General Director of Bologna Fiere in 2022. “Singapore is the best place to welcome again stakeholders and professional, offering a quality business experience and commercial meeting in person”.
Both Cosmoprof Asia and Cosmopack Asia 2022 will be hosted in the same venue ‘Singapore Expo’, an exhibition centre of absolute quality
The geographical position, the numerous flights that connect the city with all the world and the impeccable level of services that it can offer makes Singapore a great choice for this event.
David Bondi, Senior Vice President Asia of Informa Markets and Director of Cosmoprof Asia Ltd. said: “Our decision to move the Exhibition proves our commitment to helping the industry reconnect within 2022. We believe Singapore is a great destination very suitable for this kind of event. We can’t wait to meet our partners from all over the world in the ‘Lion City’.”
In the meantime, Cosmoprof Asia offers the chance to keep in touch with suppliers and clients with the next digital edition: Cosmoprof Asia Digital Week that will take place from June 27th – July 5th. The matchmaking platform is designed to facilitate and consolidate commercial relations between participants.
