From June 13th to 15th 2024 the Queen Sirikit National Convention Centre in Bangkok will host over 1,500 brands and companies from different countries and regions. There will be a strong focus on the most innovative launches, as well as on emerging market trends.
The Thai leg of the Cosmoprof Network serves as the gateway to ASEAN and neighbouring countries. It encompasses all the beauty sectors from ingredient to branded finished products. Interest from our industry in this area keeps on rising as Southeast Asian markets show double-digit growth year on year. Thailand is one of the best-performing markets in the region, with an expected increase of up to 11% compared to 2023. For brands and suppliers wishing to take advantage of the positive economic scenario, Cosmoprof CBE ASEAN represents a unique opportunity to boost their business.
For 2024 edition, more than 14,000 attendees are expected to visit the show, looking for novelties and innovative solutions across over 22,000 square meters.
Currently, international companies comprise 62% of the total exhibition area, with 54% from Asia Pacific and 8,2% from the EU and the rest of the world. The supply chain segment accounts for 58% of total sqm, while finished products represent 42%. Participating companies span diverse regions, including ASEAN, Asia Pacific, Europe, and the Americas.
Additionally, the event features four country pavilions, further enriching the global experience: China, Italy, South Korea, and Thailand.
Cosmoprof Exclusive Buyer Program
Cosmoprof CBE ASEAN is committed to facilitating networking between supply and demand. The Cosmoprof exclusive Buyer Program serves as a crucial initiative to promote meaningful connections between exhibitors and esteemed buyers, both locally and internationally.
Over 300 top buyers from Thailand and other international destinations will be attending the exhibition, with delegations from ASEAN, Asia-Pacific, Europe, the Middle East, and other parts of the world. To streamline these engagements, the Match&Meet platform will enable stakeholders to schedule tailor-made B2B meetings. Leveraging Match&Meet, companies can pre-arrange meetings, ensuring that valuable networking opportunities will be held onsite.
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