Cosmoprof Worldwide Bologna
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Excitement Builds at the Return of Cosmoprof Worldwide Bologna

There was a feeling of joy and a sense that our business life really is returning to normal at the Press conference at Teatro Giorgio Gaber in Milano on 31st March: the presentation of the upcoming edition of Cosmoprof Worldwide Bologna.

The 53rd edition of the most celebrated hair & beauty fair (Cosmoprof Worldwide Bologna) is scheduled from April 28th – May 2nd 2022 in Bologna. Renato Ancorotti President of Cosmetica Italia – the Italian personal care association announced: “We return to Bologna with great enthusiasm; ready to seize on the numerous opportunities that only an in-person event like Cosmoprof can offer. Our industry has never stopped; on the contrary, it demonstrated how much hair and beauty are an essential part of daily life

Despite earlier complications and uncertainty, the organisers have announced that they can confirm the previous years’ numbers – over 2,700 companies from 70 countries, organised across more than 30 pavilions. There will be 26 country pavilions, with small- and medium-sized companies ready to present the best our industry has to offer from Belgium, Brazil, China, the Czech Republic, Ecuador, France, Germany, Greece, Indonesia, Ireland, Israel, Japan, Latvia, Mongolia, Poland, South Korea, Spain, Sweden, Turkey, the UK, and the USA.
Apart from the difficulties still experienced by operators from China and Taiwan due to Covid restrictions still in force, and from Russia and Ukraine for obvious reasons, Cosmoprof expects 30% of exhibitors to be attending for the first time, or returning to Bologna after a few years’ absence, with many expressing how impressed they are by the event’s ability to renew itself and adapt to new business requirements.
Especially significant for the exhibitors is the fact that Cosmoprof Worldwide Bologna has already received confirmation from more than 90 countries.
“After two years of stopping the exhibition activities in attendance, the 2022 edition of Cosmoprof Worldwide Bologna is a sign of optimism and confidence in the ability of the industry to restart”, says Gianpiero Calzolari, President of BolognaFiere. “In line with safety protocols producers, companies, and operators from all over the world will be able to return to traditional business activities, drawing inspiration from consumer trends to relaunch the market”. Enrico Zannini, General Manager of BolognaFiere Cosmoprof continues: “From our daily contact with companies and professionals, we perceive a strong desire and commitment to return to in-person trade fairs”, says Enrico Zannini, General Manager of BolognaFiere Cosmoprof. “We have increased investments in the Buyer Program, the project that aims to favour the exchange between supply and demand, by organizing additional specific lounges on the show floor (in halls 14, 28, and 37). Buyers, retailers, and distributors can receive support and indications to organize their experience at the event and discover the most useful products and services to develop their business. For 2022, we are ready to welcome distributors and importers from North and Eastern Europe, as well as from Angola, Cameroon, Canada, Korea, Kuwait, India, Indonesia, Latin America, Malaysia, Myanmar, North and South Africa, Oman, Philippines, Qatar, Republic of Congo, Saudi Arabia, Singapore, Thailand, UAE, USA, and Vietnam. Our goal is to offer a quality event to stakeholders, combining face-to-face initiatives and digital tools to facilitate matchmaking and business development”.

A more and more important role is the one played year after year by Cosmopack. The transformation of the cosmetics industry begins with the supply chain. Cosmopack is the only fair that hosts all sectors of the supply chain – contract manufacturing and private labels, process and packaging machinery, primary and secondary packaging, applicators, ingredients, as well as raw materials. Cosmopack represents a crucial visibility stage for professionals: the 2022 edition will host 7.5% more exhibition space, with 20% more new companies participating for the first time and exhibitors from over 30 countries. The event is the cradle of industry trends: a reference point for discovering the most advanced industrial solutions, which will be the basis for the restart of the industry in the coming months. In particular, the presence of an area specifically dedicated to leading companies supplying machines and full-service solutions makes Cosmopack unique and different from all other international competitors.

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