TAGS: asia,Cosmoprof Asia,Hong Kong

Back at its traditional venue after four years, Cosmoprof Asia’s hair & beauty show achieved remarkable numbers, counting over 2,400 exhibitors and 65,582 visitors from 119 countries and regions.

The 26th edition of Cosmoprof Asia and Cosmopack Asia once again proved a dynamic success, exceeding expectations and maintaining its distinguished position as the ultimate meeting point for beauty professionals, industry insiders and innovative brands in Asia-Pacific.

There were more than 2,400 exhibitors from 44 countries and regions, with 90% coming from outside Hong Kong. 65,582 visitors from 119 countries and regions filled the 118,900sqm of show floor space with a remarkable 64% increase compared to the previous edition held in Hong Kong in 2019, bringing the visitor numbers close to the levels achieved in 2018 and confirming the enduring appeal and global reach of the show.

The exhibition’s international appeal was enriched by this edition’s 17 country and group pavilions including Australia, China, France, Germany, Hong Kong, Italy, Japan, Korea, Latvia, Poland, Singapore, Spain, Switzerland, Taiwan, Thailand, Türkiye and the USA.

We are honoured to announce record-breaking numbers at Cosmoprof Asia 2023 in Hong Kong,” says Enrico Zannini, General Manager of BolognaFiere Cosmoprof and Director of Cosmoprof Asia Ltd. This exhibition confirms its role as the perfect stage for brand companies, suppliers, retailers, importers, and distributors interested in new business opportunities in Asia. Together with our partners of Informa Markets, we will work to create further business opportunities for companies and players of the Cosmoprof community in the region”.

We are delighted with the impressive turnout at Cosmoprof Asia and Cosmopack Asia this year, and thrilled to see so many old friends and new attendees make the 26th edition their priority. The two events were home to showstopping products, innovative services and cutting-edge technologies, while attendees also enjoyed expert sessions outlining the regions future-forward trends, tips and trajectories. Hong Kong proved, once again, to be able to host a truly worldwide Cosmoprof edition and remain the regions most effective meeting place. We look forward to showcasing the best-of-the-best of the industry here next year,” said David Bondi, Senior Vice President – Asia of Informa Markets and Director of Cosmoprof Asia Ltd.

Cosmoprof Asia

High Satisfaction among International Buyers

The AI-driven Match&Meet platform connected suppliers and companies with shared interests throughout the four-day show making it possible to arrange some highly effective meetings. Thanks to the esteemed buyers’ program, Cosmoprof Asia 2023 welcomed over 400 senior executives from 45 countries and regions including Australia, China & Hong Kong, Europe, India, Japan, Philippines, South Korea, the UK and the USA, out of which 200 were selected as Elite buyers representing C-level executives.

Buyers have expressed their satisfaction with their immersive experience at the event as this year Cosmoprof Asia provided an exceptional opportunity to connect with brands and pave the way for future collaborations.

Cosmoprof Asia


Following a well-established tradition, Cosmoprof Asia and Cosmopack Asia provided ample opportunities to discover the latest trends, thanks to engaging initiatives and empowering educational sessions.

Cosmopack Asia Awards and Cosmoprof Asia Awards, organised in partnership with international trend agency BEAUTYSTREAMS, celebrated the most outstanding beauty products and industrial solutions presented by exhibiting companies in each exhibition venue. To discover all winners, visit the dedicated website.

To have a comprehensive overview of the principal trends of Cosmoprof Asia 2023, trend scouters, press, influencers, operators and buyers can refer to CosmoTrends. The report presents the products influencing consumers’ habits in the next months, curated by BEAUTYSTREAMS, and provides a strategic roadmap tracing the evolution of the Asia-Pacific market.

Download the 2023 CosmoTrends report here.

The latest product trends, market updates and regulations were the main points of CosmoTalks, the exclusive round tables of the Cosmoprof network. Global leaders from the cosmetics industry shared their comments and visions on macro-movements and trends forecasts, while CosmoForum presentations provided in-depth market analyses and case studies of specific consumers’ behaviour.

Dynamic platform Cosmo Onstage presented live shows and demo sessions by industry influencers throughout the event, featuring cutting-edge products and state-of-the-art equipment, nail art, makeup, hair styling and spa & wellness treatments.

Reflecting one of the show’s main themes, sustainability, the COSMOLAB experiential installation at Cosmopack Asia drew crowds with its “bubble-cabin” booth outlining how clean and green beauty trends actually impact consumer behaviour, while Cosmoprof Asia’s charitable sample store Boutique raised over HKD24,000 for the show’s chosen charity Green Power, the local charity dedicated to protecting the environment.

Cosmoprof Asia 2024 – Save the dates!
Cosmopack Asia: November 12th-14th 2024 (AsiaWorld-Expo)
Cosmoprof Asia: November 13th-15th 2024 (Hong Kong Convention & Exhibition Centre)

For any further information please visit www.cosmoprof-asia.com

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