The CEO & Founder of Nazih Group has received this most prestigious accolade at the virtual edition of the BeautyWorld Middle East Awards Ceremony.
Lifetime Achievement Award
The BeautyWorld Middle East 2020 organizers have awarded Mr. Nazih Hamad, CEO & Founder of Nazih Group with the “Lifetime Achievement Award” proclaimed by a panel of highly experienced judges from the beauty industry. This award category rewards a major player in the Middle-East industry who has exhibited outstanding creative, innovative and visionary leadership in the growth and advancement of the beauty industry, especially during the extraordinary & challenging times that we have all faced this year. And who could embody that description better than Mr Nazih Hamad, who has succeeded in building great company thanks to his business ability and above to all his human approach to the market.
“We started out in Dubai in 1980 and have built our heritage by being very close to our customers, the people,” says Mr. Nazih Hamad. “Customer service has always been our focus, our priority and that has given us more scope to keep in touch with our customers. At Nazih Group, we concentrate on education, which we consider the most important tool for our activity. We see many other companies concentrating on prices, cutting prices and marketing a lot of different products to the market. We prefer to dedicate our energy in educating our hairdressers, so that they can develop their skills and keep consistently updated.
I personally enjoy making people look more beautiful; that’s my job!
When we came here to Dubai, nobody was very confident in the future of the beauty industry in this area. Now we export in 21 countries, we have more than 4,000 employees in our group and we cover all the processes of the business from manufacturing to distribution, training education and financing.”
THE NAZIH GROUP AT A GLANCE
UAE-based Nazih Group is one of the Middle East and North Africa’s largest distributors of professional beauty and haircare products, and a long-standing BeautyWorld Middle East exhibitor. The company offers a vast range of brands imported from all over the world, making Nazih Group the market leader in the distribution of professional beauty products, services and equipment an activity that reaches hair and beauty salons, spas and fitness centers.
The Nazih Group was founded in 1975, soon becoming real pioneers in the sectors they were operating in, such as manufacturing, professional and retail cosmetics marketing & distribution, paramedical products FMCG, hospitality, personal and professional care, food & beverages, construction & building materials, advertising, and even real estate development in the Middle East region.
Currently the group is present across the MENA (Middle East and North Africa), as well as in Europe and Canada.
The rapid economic and social growth in the area drove the boom in the beauty industry which, at the beginning, led to Mr Nazih Hamad’s exploration of the sector. The cosmetic business has been highly successful, becoming the flagship of the group, importing over 100 brands. A success that came thanks to the strategic position of the Nazih Group inside the MENA region, their innovative marketing initiatives, and most importantly their sound partnerships supported by well-trained staff, a reliable distribution system and a professional after-sales service.