Globally recognized and representative of the market in terms of innovation, trends and creativity, the MCB by Beauté Sélection trade fair returns to Paris on September 14,15,16.
This event is highly anticipated by both French and international players in the industrial sector, who are once again expected to attend in large numbers. Three exceptional days dedicated to Hairdressing and Beauty with 280 exhibitors, including many leading brands and talented personalities. “This show has been designed and programmed for buyers, decision-makers, professionals and students in the beauty sector. Every year, we welcome a growing number of visitors, with a growing number of international professionals as well. For example, in 2018, 51,000 visitors from 80 nationalities were welcomed,” says Christophe Gabreau, co-organizer of the show, in partnership with Bernard Stalter, President of UNEC.
The exhibition space will be organized in three distinct areas; Store, Cosmetics, Development of the Point of Sale & Service and itineraries designed to cover 8 themes: Cosmetics – Furniture & Equipment – Accessories – Services – Focus France – Plants & Bio – Equipment & Tools – Innovations.
What’s new for 2019?
MCB by BS will offer spaces reserved for brands and exhibitors so that they can organize master classes, workshops, seminars, receptions (either by invitation or registration).
Participants may also attend conferences and round tables to meet the top-notch experts and discuss expectations in terms of management, marketing and business development. Plus, there will be visitor-exhibitor matching: a tailor-made, free-of-charge selection and linking service.