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The Wise Guy Report on the 2019 hair care market trends

In today’s markets it’s always best to keep a finger on the pulse using whatever means possible. For example, WiseGuyReports.com released a report that includes a SWOT analysis of the Hair iCare Market along with key player profiles based on their objectives, production quantities, raw materials, and financial situation.

OVERVIEW

According to these sources, the haircare market is growing worldwide as increasing numbers of the general population are demanding haircare products to help resolve a variety of hair and scalp issues, including shampoos, hair oils, serums, hairspray, conditioners, hair smoothing creams, and both in-salon and at home treatments. Another reason behind the growth of the global haircare market is also a rise in the buying power of consumers and their willingness to spend their money on hair and beauty products and services.

The prevalent trend also leans towards Ayurvedic and other botanical, natural, and organic products that are often preferred over the many standard hair care products formulated with chemicals like sodium lauryl sulfate, peroxide, diethanolamine, and others. Savvy clients are increasingly seeking out safer and healthier products, often opting also for companies certified as being cruelty free and those using sustainable sources and production methods.

KEY PLAYERS

When it comes to the key industry players on the global Hair Care market, most are easily recognisable and multinational colossals that own well-known brands like Unilever, Shandong Baisheng Biotechnology Co. Ltd, L’ORÉAL, OLVEA Group, REVLON Inc, Oriflame Cosmetics AG, Johnson & Johnson Services, Inc., Shiseido Company, Limited, Kao Corporation, Henkel Corporations (Schwarzkopf Professional), Amway, and Procter & Gamble Co.

For more information visit https://www.marketwatch.com/press-release/hair-care-market-2019-global-trend-segmentation-and-opportunities-forecast-to-2024-2019-02-19  or www.wiseguyreports.com.

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