Why I’m Heading Back to Bangkok: The Strategic Heartbeat of ASEAN’s Beauty Industry
By Pier Giorgio Scrimaglio, Director of Estetica Export As we gear up for Cosmoprof CBE ASEAN Bangkok 2025, I find myself once again preparing…
Kline + Company Insights: How Can Brands Win in a Shifting Salon Landscape?
In collaboration with market intelligence leader Kline + Company, a global market intelligence and advisory firm with more than six decades of experience in…
Beyond Heat: Inside SUTRA’s Innovation Strategy for Professional Tools
At Estetica Export, we’re always looking to spotlight dynamic beauty brands that are redefining the industry, especially those combining innovation with global ambition. One…
A New Chapter for ECRU New York: Boutique Fulfillment for the Beauty Industry
DePasquale Companies, the force behind ECRU New York, is bringing its decades of beauty expertise into a new arena: logistics. With the launch of…
From Mud to muk: How Two Aussie Siblings Built a Global Haircare Success Story
From a single styling product to global salon success, muk Haircare siblings Scott Reynolds and Janelle King share with Estetica Export how authenticity, humour,…
From Aloe to Alchemy: David Hanen, founder of LOMA, on Crafting Haircare Rooted in Purity and Purpose
LOMA has long stood out in the professional haircare world—not only for its clean, luxurious formulations but also for its integrity-driven approach to manufacturing,…
Jully France’s Growth Story: Mohamad Alhussein on Innovation, Haircare and Distribution in Cyprus
Jully France is a rising force in the professional haircare and salon furniture industry, spearheaded by its founder and owner, Mohamad Alhussein. Based in…
Daniela Colleoni: Vitalfarco’s Global Reach and Women’s Leadership in Beauty
The professional beauty industry demands creativity, resilience, and a constant drive for innovation. Daniela Colleoni, Export Manager at Vitalfarco, exemplifies these qualities and more.…
