After the difficulties brought about by the pandemic, the Asia-Pacific hair & beauty industry has recovered well, showing exceptional growth. With exciting trends continuing to soar worldwide, Hong Kong is once again the global meeting point where industry professionals can come together. More than ever, Cosmoprof Asia is the destination for successful business, inspired learning and invaluable networking opportunities.
From November 12th – 15th 2024, this unmissable B2B event will gather the industry’s elite players
to showcase the latest beauty technology, innovations, insights, and trends. Around 2,800 exhibitors are expected to showcase their products within 120,000 sqm of exhibition space, with around 90% of the space already sold. The 27th edition is an essential date for stakeholders interested in doing business in dominant markets such as China, Japan, and Korea, where new consumer habits and distribution solutions are radically transforming the market.
Around 80,000 attendees are expected to visit Cosmopack Asia 2024, scheduled from November 12th – 14th at AsiaWorld-Expo, and Cosmoprof Asia 2024, held from November 13th – 15th at the Hong Kong Convention and Exhibition Centre. In addition, 18 international groups and country pavilions will present their market’s most inspiring brands and products.
As usual, the Hong Kong Event will be divided into 2 venues to attract the best packaging suppliers, manufacturers, and international brands.
Cosmopack Asia will showcase the best solutions in the supply chain, from raw materials and formulation, machinery, and solutions for automation and packaging, and private label to contract manufacturing.
Meanwhile, finished product segments will be showcased at Cosmoprof Asia, encompassing leading companies in Beauty Salon & Spa, Cosmetics & Toiletries, Hair, Nail & Accessories, and Natural & Organic.
A special area – called Zoom on Beauty – is an all-inclusive program for first-time exhibiting companies, specially designed to enhance visibility for smaller brands with a limited product range.
HOSTED BUYERS PROGRAM
Following significant investment in the signature Hosted Buyer Programme, Cosmoprof Asia will invite approximately 500 important hosted buyers to the event, facilitating connections among beauty professionals worldwide. They will represent the region’s best-performing beauty markets: ASEAN, China, Hong Kong, Japan, South Korea, USA and Europe.
SPOTLIGHT ON TRENDS
Cosmoprof Asia has always been able to showcase the region’s most influential segments.
Beauty Supplements, highlighting the global trend of beauty from within. China, Japan, and Korea lead Asia-Pacific’s sales and development in the sector with the expected development of natural and efficient products. Male grooming is another impacting trend in Asia, led by fragrances, skincare, and men’s colour cosmetics.
In the region, Beauty Tech is significantly contributing to increased sales and elevated customer engagement for beauty brands, thanks to forward-thinking IT companies, and cutting-edge technology service providers.
BE SUSTAINABLE WITH BEAUTY
Sustainability remains a key topic at Cosmopack Asia, and this year, a special initiative will highlight the most eco-conscious companies and products featured on our show floor.
This will lead to the creation of a Cosmopack Asia exclusive sustainable e-book for brands, media, and manufacturers sourcing for innovative sustainable solutions.
SIGNATURE PROJECTS.
The most acclaimed initiative will be continued. Cosmoprof and Cosmopack Asia Awards, celebrate innovation and excellence in products, packaging design, and formulation, with finalists benefitting from extra visibility through dedicated promotions.
The CosmoTrends report will provide an overview of the actual trends in the Asia Pacific area, helping guide trend scouters, retailers, influencers, and press interested in discovering the most valuable products.
Inspirational content will characterize CosmoTalks, the conference program that gathers top experts and the most iconic voices of the beauty industry to update attendees on the latest trends and insights.
The spotlight event at Cosmopack Asia will be the interactive installation CosmoLab developed in collaboration with OPAL. The exhibit will showcase how AI technology enhances hair and scalp care, offering personalized and effective solutions.
Last but not least, Cosmo Onstage will provide a platform for live product demos, competitions, and performances by makeup artists, and nail and hair stylists.
To discover more, please visit the official website
