Innovation and quality for Made in Italy hair beauty

Company Name

bbcos Hair Pro

Address

Via Del Lavoro, 37,  12062 Cherasco (CN), Italy
Phone: +39 0172 495277

Main Brands

bbcos lines:

  • Coloring: Innovationevo, KeratinColor, Earthia Color Nathue Complex, Colortribe
  • Bleaching: Decoal Cream, White Meches, Keratin Deco, Upto9
  • Wellness & Styling: Emphasis, Revival Lamellar Treatment, Kristalevo, Green Care Essence, Meristema, Time
  • Style: New.Fix, Blowe Hair Perfume

 

Network
Established
1999

BBCOS

Company Presentation

 

Bbcos is the premium brand of Lab37, distinguished as a benchmark for industry professionals. The company offers a wide range of innovative solutions for beauty salons, hairdressers, and hairstylists, providing ideal tools to meet every need.

OUR HISTORY

Founded in 1999, bbcos has stood out in the cosmetics industry thanks to its ability to meet client needs with innovative and high-quality products. In 2019, the brand became the flagship of Lab37, marking a significant milestone in its growth. In the following years, bbcos continued to expand its presence, consolidating its position in both the Italian and international markets, becoming a true reference in the sector.
bbcos products are 100% Made in Italy, developed internally at the laboratory located in Cherasco, Piedmont. This adds value to the company, allowing it to quickly respond to market demands. Thanks to its strategic position, bbcos can distribute its products globally and reach major fashion capitals, such as Milan, in a short time.

SUSTAINABILITY

The success of bbcos Hair Pro is based on a constant commitment to sustainability. Every stage of the production process reflects a deep respect for the environment: from innovative formulas with high natural content to packaging made from recycled materials. Moreover, the company uses renewable energy sources, already covering a third of its energy needs.
Training and growth for industry professionals.


In addition to developing cutting-edge products, bbcos offers training courses for hair industry professionals. These courses are designed for those who want to learn new techniques and interact with other hairstylists, enriching their skills. Through tutorials and events, bbcos maintains an ongoing dialogue with its network of hairstylists, always placing them at the center of its vision.

MISSION
The goal of bbcos is to leverage its experience and values to create professional products dedicated to hair care and beauty, inspiring hairstylists who wish to use recognized high-quality products and always ensure customer satisfaction.

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Key People

Raffaele Bertola
CEO

Strengths & Opportunities

  • 100% Made in Italy
  • Innovative products
  • Professional quality
  • Sustainable products
  • Training for professionals
  • Extensive experience in hairstyling
  • GMP 22716 and ISO 9001 certifications

Products

Earthia ColorNathue Complex: nature and technology in perfect balance
One of bbcos' flagship products is Earthia Color Nathue Complex; a vegan and ammonia-free permanent hair color. This innovative formula, enriched with natural ingredients such as hemp, rice, Chlorella Vulgaris microalgae, and white lupine, strengthens the hair fiber and gives luminous, healthy hair. With 81 available shades, Earthia Color Nathue Complex allows every customer to express their personality uniquely.
TIME Expert Shield: the invisible barrier against humidity
For those seeking perfect hair on any occasion, bbcos created TIME Expert Shield, an anti-frizz spray that protects against humidity and heat up to 230°C. Formulated with heat-activated polymers and Vegansilk, an innovative silk amino acid complex obtained through biotechnology, this product ensures softness and shine.
DROPURE: the revolution in hair coloring
With DroPure, bbcos introduces a new approach to professional hair coloring. This system is based on highly concentrated pure pigments, ensuring versatility and precision, adapting perfectly to all hair types, whether natural or treated.

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