The 5th edition of “Cosmetista Expo North&West Africa 2022, the professional international exhibition for all the operators in the beauty, cosmetics and wellness sectors, will be held from June 18th to 21st June 2022 in a new venue, the Exhibition Park of the Office des Changes – Route d’el Jadida, Casablanca, Morocco.
The Organisers of Cosmetista Expo North&West Africa 2022 have announced that the next edition of the event has been postponed – by just a week – due to the unavailability of the international fair of Casablanca which has been maintained as a campaign hospital since the year 2020.
Besides this slight delay, nothing else has changed, the new marketing promotion plan has already started to ensure great visibility for the event.
In fact, after two years of absence due to the global health crisis, Cosmetista Expo North & West Africa represents a great chance for the region to reconnecting with companies, helping them get in touch and once more make a difference in the world of hair & beauty.
Cosmetista Expo North & West Africa is the professional international exhibition for all the operators in the beauty, cosmetics and wellness sectors. The exhibition is a platform of exchanges between the African continent and other continents and represents the opportunity to develop partnerships at national and international levels. Its geographical position in Morocco offers a huge opportunity to connect brands, manufacturers and distributors coming from Africa, Europe and the Middle East.
Enhanced new features at the event are designed to help participants increase their visibility, while promoting products and services. All energy and investment has been aimed at improving the opportunity to find distributors and wholesalers, while keeping in touch with the key players in the local industry.
Due to increased media exposure and a desire to participate in international exhibitions, Cosmetista Expo is expected to improve its numbers in comparison to the 2019 edition, which saw an exhibition area of 2,000 sqm. showcasing 97 exhibitors including 25 arriving from 14 countries abroad. In total the 2019 event welcomed 17,000 visitors.
Social Network involvement is one of the special initiatives that make this event even more attractive: the top 7 bloggers in Morocco will be actively taking part in the Cosmetista Expo experience. For four days, in the heart of the event, a social stand will be welcoming visitors for specialised meet-ups and workshops.
Inside the premises, a specific area exclusively dedicated to workshops has also been planned. This offers a chance to discover new trends and the most recent developments in cosmetic product and service innovation.
Furthermore, Cosmetista Expo will be organising a rich schedule of hair fashion shows, at which top professionals will present their unique skills, including hairdressing, colouring and make-up techniques.
To learn more about the exhibition visit www.cosmetistaexpo.com
