The 40 finalists will be tested and voted also by the public attending the Hong Kong fair
Cosmoprof Asia 2019 has announced the finalists of the Cosmopack Asia Awards and Cosmoprof Asia Awards. These contests celebrate the most innovative products those that can influence the local markets and consumers’ beauty choices.
Cosmopack Asia Awards reward companies with the best packaging, design, formulation and technology at Cosmopack Asia, AsiaWorld-Expo (AWE).
Cosmoprof Asia Awards honours brands with the best marketing and communication strategies at Cosmoprof Asia, Hong Kong Convention and Exhibition Center (HKCEC).
These prestigious awards are curated in partnership with BEAUTYSTREAMS, the global beauty industry reference, which provides color forecasts, product innovation concepts, consumer insights, brand strategy, short, and long-range trends and industry news.
This year 614 entries have been submitted, an increase of 16% compared to the last edition. Finalists have been selected by a jury consisting of industrial experts, opinion leaders and influencers. A special area has been set at HKCEC, to showcase the 40 finalists. For the first time ever, visitors are invited to test out the products and vote for the winner of the Visitors’ Choice category. Winners will be announced at the Awards ceremony on 13 November at HKCEC.
The finalists in the professional hair products category are three Italian brands and one South Korean: Parisienne Italia S.p.A. (Tone Booster – Absolute Blond), Kemon Italia (Actyva Specifici – Cute Gel Base), GAMA S.r.l. (Hairdryer iQ Perfetto) and Farmskin (Superfood For Hair – Hair Mask).
